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  • Client: Winston Fletcher Fiction Prize
  • Year: 2016
  • Discipline: Book cover design and image making

3836Awarded a D&AD Wood Pencil as Direct / Direct Mail. 2017.
Awarded a Creative Circle GOLD as Design / Best Book-Publication-Annual (Campaign). 2017.
Awarded a Creative Circle SILVER as Design Craft / Best Art Direction (Campaign). 2017.
Awarded a Creative Circle SILVER as Direct Craft / Best Low Volume Mailing (Campaign). 2017.
Awarded a London International Awards BRONZE as Print / Direct Marketing & Business to Business. 2016.



To promote the third edition and encourage entries to the Winston Fletcher Fiction Prize competition, bespoke mailers in the form of blank books were sent to many renowned names in the advertising industry.

Each book is wrapped in a dust jacket displaying the same copy ‘TITLE GOES HERE’. Along with it is a considered design that relates to the specific piece of work with which the recipient’s name is most associated. Watch the video here.


Jeremy Craigen's Protected campaign for Volswagen (detail)


David Kobulsz's Three Little Pigs campaign for The Guardian


David Kobulsz – Wrap cover view


Other cover designs

Other cover designs include, from left to right, Eliza Williams (Associate Editor of Creative Review), Alexandra Jardine (freelance journalist, copywriter and editor), Jim Bolton's St George campaign for Blackcurrant Tango and Simon Cenamor's This Girl Can campaign for Sport England.


Teaser visual


Teaser visuals series


Teaser visual detail