KORE’s philosophy draws its inspiration from balancing nature with R&D practises as well as Chinese traditional medicine with today’s science and technology.
A sharp-looking yet elegant logo with its stylised yin-yang like O, a duotone colour scheme (deep China blue and soft pink off- white—think Chinese delicate porcelain), clean-cut layouts and innovative bespoke packagings encompass concepts of balanced duality and scientific expertise.
After launching four products (a scalp toner, a lash / brow serum and scalp / skin ampoules) KORE achieved recognition such as “Best Luxury Haircare Brand” at the Vogue Beauty Awards.